Thursday, May 10, 2012

Freshness Dates and Memories

Call them what you want... Expiration Dates, Freshness Dates, Use-By Dates... doesn't just reading them give you a little empty feeling in the pit of your stomach?  Like descending a hill quickly, which can get the adrenaline pumping but at the same time make you feel a bit out of control.

This week I was in a gift-receiving mode (and, yes, I am another year older!), and I started thinking about expiration dates.  Seems that gift certificates, like milk, can sometimes spoil.  Gift cards might have very small print, as I now see with my reading glasses, that says that if unused the card will lose value a little each month.  This is now either discouraged or outlawed, but I have some of those old ones laying around (and I think they are officially spoiled).  

I came across in a pile at home a gift certificate that spoiled 6 months after it was purchased.  Whoa!  It was a certificate I had treasured in the back of my mind because I knew that the items I could purchase it with would have been things I could love and lend to people for their enjoyment.  What a horrible feeling to know that I hadn't noticed when I received it that it would expire so soon! No enjoyment for me, no enjoyment for friends or family.


This is a feeling that can happen when we realize we have let something of monetary or sentimental value go bad.  Have you had that feeling yet that you should get those old photos, VHS tapes, or slides converted to a digital format before they "go bad"?  It isn't too late, but the "Freshness Date" may be approaching.  


We would like to help you or a loved-one avoid that out-of-control and out-of-time feeling by helping you determine which items are most urgent as you choose to preserve these memories.  By the way, if you know someone who needs to do this, OUR gift certificates don't expire, and receiving one may just be the first step your loved-one needs to get the preservation process underway. 


Call or come by, because...


Memories Matter!


Jen at JMC



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