Way to go to
Vikki Baptiste, a local cheerleader for local things. We at JMC have always loved the concept of
buying local, to support local “mom-and-pop” businesses and thus the local
economy. Enter The 3/50 Project, and
enter BloNo Cash Mob.
The 3/50 Project
is a nationwide effort to spend locally.
The motto is “Saving the Brick and Mortars our Nation is Built on” and
the concept is to pick three local business you’d miss if they closed, and then
visit them and spend $50 at each store.
For every $100 spent at a local establishment, $68 stays local (taxes,
payroll, and other expenditures) versus only $43 staying when you buy at chain stores. This monetary benefit is one thing, but the
goodwill and smiles (yours and theirs) are priceless.
How do you
know which stores are locally-owned? Now…
The 3/50 Project is introducing a new iPhone app that helps you locate “fabulous
mom and pop businesses you’ll love and won’t want to lose… whether at home or
on the road!” Click here to find out
more about the app:
Find The
3/50 Project on Facebook at https://www.facebook.com/The350Project
Now, back to
Vikki, a local Bloomington/Normal-ite who has a great passion for all things
local and who is very forward-thinking. She
said in a recent newspaper article that “cash mobs are much like flash mobs
which are known for large gatherings of people who dance and perform other acts
publicly. But cash mobs have a mission —
to create their own economic stimulus for ‘mom-and-pop’ shops.” The BloNo Cash Mob members, of whom there are
close to 500 as observed on their Facebook page, will gather on a certain day
(a surprise until just before the event) and spend at least $10 each at the
local business. It’s a “Cash Injection”
and a fabulous idea!
The BloNo
Cash Mob was in The Pantagraph recently with a story about their recent mobbing
event:
When asked
why she does what she does, Vikki says, “I love our
community and want to make sure it's still viable and vibrant when my kids are
my age.” I should be thinking beyond
my own nose so much!
BloNo Cash
Mob’s Facebook page describes them as “a flash mob with a purpose! We support local, independently-owned
businesses one mob at a time. (without the bad dancing)” Find them on Facebook at https://www.facebook.com/groups/BloNoCashMob/
and request to be a member.
Thank you to
all who support local businesses. As a
30+ year Bloomington business, we know the importance of local and faithful
customers. If you haven’t shopped at a
local business lately, give it a try and let us know what surprises you
encounter!
Memories
Matter!
Jen at JMC
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